Andreu Carulla x Mobles 114

Each summer, Mobles 114 entrusts to an artist, designer, photographer or illustrator to design the artwork of our summer greetings. In 2019, Andreu Carulla collaborated with us.

Carulla supports Mediterranean culture (including the noise of crickets, olive trees, pines by the sea or the smell of rosemary and lavender). A Mediterranean atmosphere made of water and sunshine, with children playing on the beach, that has strongly inspired Andreu in its work.

In everything that Carulla works there is a defense of the near, of the local that becomes universal. An attitude of respects towards nature, traditional craftsmanship, mixed with advanced technology. This proximity also connects with the ideas of primitiveness and intuitiveness.

Children’s games have a great influence on his work. One example is the Wild Ware Jurassic Cutlery inspired by the dinosaurs his child used to play with during lunchtime.

Or the Plat Facetat designed for the Celler de Can Roca that starts from a flat plate that you can transform with your hands to give it multiple shapes. A game, in short.

The projects of the designer all come from a spontaneous background: everything that surrounds him can be of influence. With his imagination, he always ends up transforming its creations into honest and beautiful objects.

Andreu Carulla founded his studio in Banyoles in 2006. His work is based on the recovery of traditional and industrial materials. He is committed to always promote the Mediterranean territory and culture. A contagious enthusiasm makes his projects spontaneous and well thought.

Two years ago, Andreu invited us to collaborate on a furnishing project for the Helsinki Design Week, designed together with Mikko Laakkonen for the residence of the Spanish Embassy in Helsinki. From this collaboration came out a collection of tables and stools made of wood, clay, and cork. Natural materials that belong to both Nordic and Mediterranean tradition.

 

Totem by Martín Azúa

 

En jouant avec l’immobilité statique d’un totem, le mouvement oscillant d’un culbuto et la percussion d’un mortier, Martín Azúa a conçu cet objet ‘stabile/mobile’ (mot emprunté à l’œuvre d’Alexander Calder): Tótem.

 

Après avoir travaillé pendant de nombreuses années avec Azúa, Mobles 114 savait que ce designer d’origine basque était la personne idéale pour concevoir cette pièce. Cet auteur renommé a l’étonnante capacité de transformer les matériaux qu’il utilise en objets uniques à travers lesquels les formes et la nature pénètrent les espaces qui les contiennent.

 

Tótem a été commandé dans le but d’être présenté sur l’une des étagères Tria exposées au Salone del Mobile 2019 à Milan. Il s’agit d’une édition limitée, réalisée en noyer américain.

Ce n’est pas la première fois qu’Azúa crée une pièce de ce style. Tout au long de sa carrière, le designer a fait évoluer ce même concept en créant plusieurs versions de mortiers et totems.

Il serait d’ailleurs intéressant d’enquêter davantage sur la passion de l’auteur pour ce type de sculptures, et de comprendre ce retour continu à la création de cette catégorie d’objets.

Durant le processus de création de Totem, Azúa a conçu une collection composée de trois modèles différents qui ont à la fois une fonction décorative et fonctionnelle : ils servent de mortiers pour broyer les plantes, légumes ou graines, entre autres.

Ce n’est pas la première fois qu’Azúa crée une pièce de ce style. Tout au long de sa carrière, le designer a fait évoluer ce même concept en créant plusieurs versions de mortiers et totems.

Il serait d’ailleurs intéressant d’enquêter davantage sur la passion de l’auteur pour ce type de sculptures, et de comprendre ce retour continu à la création de cette catégorie d’objets.

Durant le processus de création de Totem, Azúa a conçu une collection composée de trois modèles différents qui ont à la fois une fonction décorative et fonctionnelle : ils servent de mortiers pour broyer les plantes, légumes ou graines, entre autres.

Les œuvres du designer basque couvrent plusieurs catégories : ses créations ont été dessinées à partir de meubles, d’éclairages ou d’objets qui ont un style clairement identifiable. Une identité qui lui est propre, qui se projette à la fois dans ses produits les plus fonctionnels mais aussi des objets plus abstraits, pleins de poésie, et non sans un sens de l’humour raffiné.

Depuis 2007, son projet « Basic House » fait partie de la collection permanente du MOMA à New York. De plus, il expose certaines de ses œuvres au sein de la collection du Musée du Design de Barcelone et dans différentes expositions publiques et privées.

 

Martín Azúa a été reconnu pour son travail en remportant le « Premio Ciudad de Barcelona 2000 » (Prix de la Ville de Barcelone) le Prix Delta de Plata 2007, le Prix FAD Architecture/Ephimeros 2008, le Prix Design Plus 2009, le Prix Interiorismo Plus 2009, le Prix AD Best Designer of the Year 2010, le Prix Delta de Plata 2011 / ou encore le Prix du meilleur parcours national du magazine Interiores 2015.

 

 

 

Salone del Mobile Milano 2019

The Salone del Mobile 2019, in the city of Milan, ended on the 14th of April. It was the 31st time Mobles 114 had taken part in this Fair, celebrating its 58th edition in 2019. Without a doubt, the Salone is the most important opportunity in the world to present new products and trends in furniture at an international level.

The Mobles 114 stand, designed by Stefano Colli, exhibited the new products launched by Mobles 114 in 2019, extending its catalogue of chairs, tables, accessories and shelving aimed at homes, hotels and restaurants, offices and also public areas.

 

Colli’s collaboration helped to highlight the brand’s new product structure and convey the new visual identity created by Folch Studio, but the stand’s sober design also served a crucial purpose, using flat white surfaces that contrasted with the warmth of wood to help the product truly express itself.

One of the additions to the 2019 catalogue by Mobles 114 is a new table from the Gràcia family, made from plywood using oak or walnut and available in a wide range of round, square and rectangular sizes ideal for both the home and businesses.

 

Another new member of the Gràcia family is the upholstered chair in the version with a cushion and cushion-backrest, together with a great variety of fabrics and colours by the Kvadrat and Gabriel brands in their different types of materials.


We have expanded the Classic Collection catalog with the Jujol table designed between 1920 and 1927 by the architect Josep Maria Jujol. This is a reproduction of the table exhibited at the MNAC (National Art Museum of Catalonia). It comes from the house where J M Jujol lived, on the Rambla de Catalunya in Barcelona and, given how it was constructed, we can conclude that it’s a prototype, a unique model which we have reproduced and now forms part of the Mobles 114 Classics catalogue.

 

The stand was able to present the entire collection of seats by Mobles 114 and its designers, displaying the unity of style and timelessness that Mobles 114 always strives for in its collections.

 

The Tria shelving system was once again the star of the stand, the system’s great capacity and features being demonstrated by a shelf measuring 7.2 metres wide and 4.5 metres high. The latest version of the self-standing Tria shelf also took centre stage at the exhibition. The designer Martín Azúa helped us to decorate the Tria shelving, creating an exquisitely beautiful sculpture.

The Totem mortar is a limited edition, a collection made up of three different totem models which have both a decorative and practical function: they can be used as pestles to grind spices, pigments, plants and seeds, among other things.

Many thanks to all those who visited the stand. We look forward to seeing you again next year!

 

Photographs: Meritxell Arjalaguer

 

Betevé, Barcelona’s local television channel

Barcelona’s local television channel has revamped its identity. Folch Studio has designed a rebranding of Betevé that includes not only the strategy, narrative and graphic applications but also the design of the building’s space and graphics.

 

 

Stefano Colli has worked together with Folch at the Betevé offices, designing the shared spaces and sets. He’s also proposed the lighting and fittings.

 

“We understand the design of spaces as a support for corporate identity; as part of a communication system. We are interested in communicating values, messages and emotions through spaces. Materials, colours, textures and the use of light are all elements capable of establishing important relationships when defining a communication strategy.”

Stefano Colli, Designer & Architect

 

Using visual references such as James Turrell, Stefano has managed to represent the fact that image (television is image) consists of light and colour. According to the designer, the red stairs leading up to the first floor are an overt tribute to Turrell.

 

The set is surrounded by transparent false ceilings that emit light of different colours; a light that creates an ambience of backlighting very much in keeping with the spirit of a local television station in a pioneering, forward-looking city such as Barcelona.

 

In this contemporary setting, the Luco stools, designed by Martín Azúa, form part of the main set’s furniture.

The Luco stools, with three legs made out of natural wood, give a traditional feel and also act as natural absorbers of the light projected by the illuminated table, avoiding any harshness.

 

In the waiting rooms, the benches designed by Stefano Colli himself share the space with the Luco stools and Pey central tables of different heights.

Folch Studio has recently designed the rebranding of Mobles 114. It also worked previously on the design of the catalogue for Eugeni Quitllet’s TUBE chair, with photographs by Nacho Alegre, among other collaborations.

 

Stefano Colli has designed several Mobles 114 stands over the past few years. Colli is not only an architect who creates designs but is also involved in Mobles 114’s strategy. He realises the brand is also projected through the architecture and spaces inhabited by Mobles 114.

 

Photos: José Hevia

New identity by Folch studio

Changes are occurring at an ever-increasing pace and Mobles 114 has realised it needs to define a new visual identity in tune with today’s world while still preserving the values and coherence achieved by the brand over the last 45 years. It all started with Josep Maria Massana, Josep Maria Tremoleda and Mariano Ferrer who founded Mobles 114 back in 1973.

Number 114 in Enric Granados Street, in the Eixample district of Barcelona, was the company’s first home and where its name originally came from. The image of the Eixample, with its orderly blocks of flats arranged into octagonal islands, is identified with the contemporary nature of Barcelona and also with the soul and DNA of Mobles 114.

Foto Manuel Serra

 

The first logo was designed by América Sánchez and was displayed on the façade during the first few years of the business. A radically modern logo befitting a new generation of designers, architects and artists who were embarking on a groundbreaking venture.

The façade of Mobles 114 at Carrer Enric Granados 114 in 1973.

 

The logo was redesigned several times by América Sánchez, updating the visual identity and adapting it to the changes occurring throughout the history of Mobles 114. For the last version in 2011, the redesign was carried out together with Helena Tremoleda.

Mobles 114 now needs to define a new visual identity in tune with the times. ‘We also needed to resolve the problem caused by a brand with a logo represented principally by the number « 114 » which did not coincide with how we want to be recognised: as Mobles114.’

On this occasion Folch Studio has taken over and created a new visual identity at the same time as designing a new logo including the word « mobles » with all its letters, followed by the identity always provided by the number « 114 ».

 

 

Folch’s vision and insight into the values of contemporary classic, a timelessness which Mobles 114 has always defended, are reflected in a new identity that clearly conveys these values.